Lead Gen • Marcom • Digital

Portfolio Tag: accusantium

Generate Awareness for eCelerate – Web Based Accounting Software

Generate Awareness for eCelerate – Web Based Accounting Software
Challenge: EYT a former division of Ernst & Young was bought by an investment house. As one of the first companies to offer a Software as a Service (SaaS) application – there was a need to generate leads for its web based Lawson accounting solution. Solution: Developed a direct mail campaign promoting the eCelerate web…
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Delivering Data Quality for Customers

Delivering Data Quality for Customers
Challenge: Group 1 Software (now a Pitney Bowes company) developed a new product named DataSight to improve data quality for customers. The sales force needed to generate leads for this new product in the market. Solution: Created a three dimensional direct mail campaign promoting DataSight to the financial industry. Data quality for customers is critical…
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Promote Web Based Accounting Software in the Cloud

Promote Web Based Accounting Software in the Cloud
Challenge: EYT a former division of Ernst & Young was bought by an investment house. As one of the first companies to offer a Software as a Service (SaaS) application – there was a need to generate awareness in the market about its web based accounting solution. Solution: An advertisement was developed to promote the…
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Constellations Podcast from smallsats to HTS

Constellations Podcast from smallsats to HTS
Challenge: The goal was to elevate the Kratos brand in the satellite industry in a cost-effective manner over the long-term. The purpose was to generate more awareness of Kratos with a wider audience by developing thought leadership in the industry. Solution: With so much change and disruption in the space industry due to HTS and…
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